How to build an influential online presence for MBA applications

Build Your Profile in the right way is the most important thing nowadays. Universities want a wholistic class and not a class filled with robots. Often, they resort to social media to evaluate whether you are an academic, professional, and cultural fit to the program.


To view your achievements, universities and other agencies consider LinkedIn as the most authentic source.

1. Make your profile more appealing by using industry-related keywords and a catchy title.

For example, a flexible team player looking for an entry-level position in the field of business consulting.

2. Include your top talents, a highlight of your experience, and your present status (either the job/internship you are in or what you are searching for) in your summary. Make it personal, educational, and one-of-a-kind to you.

For instance, I am interested in graphic design and consulting services and would want to find a job that allows me to mix the two. During my undergraduate experience, I completed three internships, graduated with a 3.6 GPA, and paid for 50% of all my education-related expenditures. This, I feel, illustrates my ability to establish objectives and work diligently to attain them. I am typically regarded as a kind person who has a flair for figuring out the most effective method to finish a task.

3. Personalize your URL to make it easier for employers to locate you. You may change the URL address for your page when you modify your public profile. Then use your new personalized URL “” in your résumé, Twitter profile, email signature, and other places.

4. Join Groups to network with industry leaders and like-minded individuals, as well as learn more about the future of your field of interest.

5. Get a good number of recommendations on your LinkedIn profile which will demonstrate your individual capacity in different fields.


Making a professional page is simple. Set your personal page to private once it’s been created so that your professional page comes up first in searches. Several universities and job search companies have partnered with Facebook, and more are anticipated to do so in the near future.

With a professional account, you can do the following:

1. Apply for jobs.

2. Make business contacts.

3. Maintain a professional demeanour.

It is essential to use caution:

1. When it comes to images and content.

2. The tone of your messages.

3. Who you have as contacts; the company you maintain may be used to assess you.

Other options for making Facebook work for you include:

1. Join or establish a group focused on your professional interests.

2. Make contacts with people in the business.

3. Take an active role.


Post updates on your employment status and follow accounts that will assist you with your study.

For Success, ensure your profile is:

· Precise. One professional description.

· Stimulating. One word that is not boring.

· Targeted. One niche descriptor.

· Pleasing. One accomplishment.

· Improving. One hobby.

· Fascinating. One interesting fact or feature about yourself.

· Connected. Your company or another social profile.

​Use the tools available:

· Make a list of your feeds for easier post-management.

· Follow people who are interested in your field of interest and those who follow you.

· Respond to inquiries and thank individuals for retweets.

· Know how to utilize the @ and # symbols in tweets and have a good attitude.

Our team of consultants at CrackAdmission would be happy to review your digital avatars and help you tie up all loose ends and make a compelling application for global business schools.

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