Please give a full description of your career since graduating from university. Describe your career path with the rationale behind your choices.

Post graduation, my career has been quite a rollercoaster ride – thrilling and adventurous! I discovered my love for kids’ fashion in my final year at NIFT, and started my career as a Kidswear Designer at Max Fashion, Landmark Group. Later, I launched Flipkart’s first private fashion label, eventually moving into category management. Though I joined Shopee (Philippines) in the same role, I now handle their cross-category business unit.

While designing the kids’ private label for Max Fashion, I realized the impact private labels have on an organization as drivers of profitability and in filling in market and selection gaps. So, when I got a chance to build Flipkart’s flagship private fashion label, I grabbed the opportunity! I launched three private label brands within two years, and acquired in-depth knowledge about e-commerce and P&L management. However, I wanted to learn how a business is run. So, I left design and moved into Flipkart’s category management role, where I helped in new seller acquisitions, catalog and size-chart cleanups, and selection development, while working on traffic and pricing strategies.

Since I wanted to get a taste of the international e-commerce market, I joined Shopee as a Category Manager for Babies & Kids FMCG and Fashion. I looked into the end-to-end business development, strategy and P&L, and grew the premium mall business by over 2.5X in a year. Soon, I was asked to take over the brand’s cross-category fulfillment business as a B2C business lead. I accepted the challenge and brought the business to profitability, reorganizing and scaling the portfolio.

Throughout my professional journey, I have learnt a great deal about team management, operational efficiencies, business development, and process improvement and execution. However, I feel that I need to upskill myself in business and managerial basics, to be able to make better strategic decisions.

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